Public relations and strategic storytelling for the U.S. Hispanic market.

About Danixa Lopez

My Story

My Services

I am a bilingual communications professional with more than 25 years of experience, specializing in the U.S. Hispanic market. Throughout my career, I have played a key role in public relations campaigns for clients at the national, regional and local levels. I’m known for my strategic mindset, deep cultural insight, and ability to craft narratives that resonate and build lasting trust.

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My Services

I use a strategic approach to tailor services such as media and community relations, event management and publicity to help clients build strong, lasting relationships with key stakeholders. I work with companies, leaders, and entrepreneurs across a range of industries including lifestyle, entertainment, book publishing, finance and more.

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About Me

I am a bilingual communications professional with over 25 years of experience, specializing in the U.S. Hispanic market.

Throughout my career, I have played a vital role in the public relations teams for several prominent events, such as the Billboard Latin Music Conference, Premios Tu Mundo, the Latin American Music Awards and the Billboard Latin Music Awards.

I began my career at The Communicators Group in San Juan, Puerto Rico, before relocating to Miami, where I worked for top multinational companies, including WEA Latina (Warner Music Latina), Telemundo Internacional, as well as indie companies Perfect Image and The Roof Records. Most recently, I served as Vice President at Santa Cruz Communications, where I was integral in overseeing and managing client accounts, guiding them toward the successful execution of their campaigns.

I hold a bachelor’s degree in communications from the University of Puerto Rico, Arecibo, and have earned a Digital Marketing certification from the Emeritus Institute of Management/Columbia Business School's Executive Education program.

Services

Strategy

Content Creation

Media Relations

- PR Plan Development

- Key Messaging

- Target Audience Identification

- Spokesperson Training

- Thought Leadership

Media Relations

Content Creation

Media Relations

- Media Outreach

- Interview Coordination and Logistics

- Media Briefings

Content Creation

- Press Releases

- Pitch Letters

- Media Statements

- Op-Eds

- Drop-in Articles

Publicity

Influencer and Community Connections

Content Creation

- Talent Media Training

- Media Tours

- Press Junkets

Event Management

Influencer and Community Connections

- Press Conferences

- Red Carpet Events

- Media Credentials

- Celebrity/VIP guests

Influencer and Community Connections

- Identify and connect with influencers, personalities and community stakeholders

Let's talk!

Public relations and strategic storytelling for the U.S. Hispanic market.

Public relations and strategic storytelling for the U.S. Hispanic market.

About Danixa Lopez

My Story

My Services

My Services

My Services

My Services

My Services

About Me

Services

Strategy

Content Creation

Media Relations

Media Relations

Content Creation

Media Relations

Content Creation

Content Creation

Content Creation

Publicity

Influencer and Community Connections

Content Creation

Event Management

Influencer and Community Connections

Influencer and Community Connections

Influencer and Community Connections

Influencer and Community Connections

Influencer and Community Connections

Connect with me on social media!

Let's talk!

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